Your benefits are such as: Signing up for your email list – being your product and trading action your recommondations.
In short, if you are oing to build a successful website, then you are going to need to direct your visitors take action. Indeed, their actions your success.
Feng Shui provides us with a set of principles and tools that we can use to direct our visitors to take these desired actions. Please find below a couple of experiences:
LIGHT AND COLOUR Bright, clean pages will bring good Chi. Darkly coloured pages, or (even worse) pages with dingy colour combinations, are bad.
LIFE AND MOVEMENT Life and movement can be used to fill in stagnant areas or break up long, straight lines.
STILLNESS In fact, Chi can flow too fast, and you need areas of stillness, or a focal point, which can lift the area. On the web, this can be in the form of a logo area which appears on every page and which includes a navigational element.
SIMPLICITY Load up your website with lots of multimedia gimmicks and you’ll have a Chi tornado, which is no good at all. Simple, calming devices are much better.
STRAIGHT LINES The Web contains far too many straight lines. Chi doesn’t flow smoothly around these pages, and the user’s response to their repetitive appearance makes them all more stagnant.
NAVIGATION The user must find it easy and intuitive to get around your website.
OTHER WAYS TO IMPROVE THE FENG SHUI OF YOUR WEBSITE Make sure it has an appealing entrance area – the ‘splash’ screen and main menu page.