Writing computer code can be a very satisfying occupation because you see the fruits of your labour come to life in the functions that you build and the resulting system working as the engineer imagined. However, it is also time consuming and you certainly couldn’t do it yourself for your own business. Content Management Systems (CMS) offer a wide variety of designs and functions so that you can have your website built using tried and tested technology.
To learn more about why CMS give greater flexibility read my article https://www.linkedin.com/pulse/hand-coding-ecommerce-websites-costs-money-christine-kaluza-spautz/ Hand Coding eCommerce Websites Costs Money. Or let me know your thoughts in the comments.